5 SEO Tips to Keep Your Site Relevant in 2018
1. Online mobile use is your prime target
You may not have gotten the memo but smartphone users are now the majority of your users. If you can find a way to primarily target their small screens while still retaining a large fraction of the home audience then you're set.
2. Don't be too complicated
No one likes a website that looks like a labyrinth. It might appeal to you from a creator's standpoint, but you are not attracting creators now are you. Learn how to design your page so that it is inviting and not frustratingly all over the place.
3. Google AMP will amplify your Google rankings
You may not have heard of it yet, but Accelerated Mobile Pages is an essential new tool for your SEM arsenal. Integrate this open source software with your website and your page will be loading faster on portable devices than ever before.
4. Don't underestimate local searches
Local businesses should never overlook this, and if you own one you need to get on board. Tell your customers where you are in real-time. They will be thankful for it and much more likely to return again once they already know where you are.
5. Never sacrifice quality for quantity
Keywords will get your readers to you but it has and always will be quality content that will keep them with you. Never cut corners and always treat your website – and your readers – with the dignity and respect they deserve by providing only high grade content.